We’re obsessed with this video by Grey London. It was originally created as an audio visual installation in conjunction with Schwartz Flavour Shots, a range of herb and spice blends locked in oil. The video features dozens of bags of spices exploding in harmony to a soundtrack. Doesn’t sound like much to you? Watch the video.
The video is expertly shot, visually mind-blowing, and oddly satisfying to watch on repeat. We can’t seem to get enough of the colors, the soundtrack, and the beautiful close up shots showing the different spices mingling. This is a very cool idea as a product spot, and one that will definitely stick with us. Innovative advertising at its finest.